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| SEO long island NY |
SEO is great but sometimes you need more people to search for your business product in your community.
For this, people you go towards the methodology of LSEO – local search engine optimization. To make your website is up to the standards, visit a Long Island marketing agency.
1. Local Keyword Search
Find out what people in your area are searching for. Link those keywords in your website. In this way, when locals search their keywords on the internet, your website will also appear in the search
Google ‘local keyword tools’ and you will find many. AdWords keyword planner is recommended as it is easy to use.
2. Google My Business
Google my business is a free utility which lets you add the name, address and phone number of your business on Google maps.
It is important to complete the profile. After the profile completion, Google will either call or send you a letter.
Through Google my business, you will have the basic idea about your incoming traffic.
3. Tags, URLs and Content
Content is the written part of a webpage. After you write a blog post, you have the option to insert a few tags. Tags help linking posts with specific keywords.
URL is the address you write when you search a website.
At all points, it is important to fill up the empty space. This helps a search engine to index a page according to a specific geographical location.
4. Getting Good Reviews
In the end, humans need the word of other humans to make their mind about a website. With so many fraudulent websites, people are afraid of taking the first step. They need trustworthy reviews so that they can fully explore a website.
Get reviews of customers on your website as well as on famous websites such as Yelp, yellow pages, and TripAdvisor.
Don’t go for fake reviews because the audience can see through the shallowness. Also, spam review software is detected by search engine algorithms.
5. Trusted Local Link Building
Find popular websites in your community. Approach them and make links with them. You can even work out a deal.
The more backlinks of your website on qualitative websites, the more chances of your website enjoying a higher rank on a search engine.
6. Using A ‘Schema Markup’
In LSEO, page representation is a vital aspect of good rankings. If your page representation is topnotch, there are higher chances of your website among upper rankings. This is because it is easier for bots to fetch information in an organized pattern. Also, a reader would like to spend more time on your website, if your website is organized, neat and clean.
Schema markup is a specific piece of HTML code which helps improve page representation among search results. This helps recognize certain elements of your website and consequently, the search engine works better in obtaining information about your website. In this way, page rankings and click-through rates are improved.
Feel free to visit SEO long island NY companies for better local search engine optimization.
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